How to Write a Content Marketing Report? [Free Template]
A content marketing report is the right place to track your metrics and determine the effectiveness of your marketing strategy. The best way to organize yours is with a template.
AI for Content Creation: A Guide To Disruptive Yet Ethical Content
Experts fully expect artificial intelligence to become far smarter than humans. The only question that remains is this: is intelligence all that matters when creating winning content?
SEO Trends of 2024 to Improve Your Results
Search engine algorithms and best SEO practices change constantly, so savvy marketers know how to stay in step with what’s trendy and effective. Here’s a look at some essential SEO trends to know in 2024 and beyond.
6 Supposedly Reputable Sources That Aren’t Exactly What They Seem to Be
If you’re currently purchasing content for your website, you may want to know about a few supposedly reputable sources that aren’t actually as distinguished as they first appear.
Get Ahead in 2024 with These 21 Local SEO Tools
A thorough, effective SEO campaign isn’t just important for online brands and eCommerce sites. Traditional brick-and-mortar shops and other local businesses also need to master local SEO if they’re serious about staying ahead of the game. The right tools can take the guesswork out of the process.
Writing Metadata: Examples and Best Practices
Enhance your website’s SEO with effective metadata. Learn about types, best practices, and examples to improve search engine visibility and attract your target audience. Don’t miss out on the benefits of well-crafted metadata!
The Storytelling Pyramid in Marketing: How Freytag Can Help You
Think for a moment about how many ads and slogans you’ve been bombarded with during the last 24 hours. They’re literally everywhere, from billboards, leaflets, newspapers, and magazines to online ads that follow us across the internet. Even when we’re trying to relax, there are ads on TV, too. Now think about how many of […]
How to Build an Authoritative Website
Authoritative websites matter because they attract organic traffic and establish trust. To make your website authoritative, focus on providing well-written content, choosing meaningful topics, practicing good SEO, using multimedia, ensuring responsiveness, building brand recognition, utilizing authoritative resources, and tracking website authority.
How to Write a Blurb That Converts
You only have a few moments to capture someone’s attention and convince them that your product is what they’ve been looking for, and the right blurb can help. Here’s how to write a blurb that really delivers.
How to Become a Ghostwriter
Aspiring professional writers have many different choices at their disposal these days, and ghostwriting is one option that brings many opportunities to the table. Here’s what you need to know about how to become a ghostwriter and succeed.