The Ultimate Guide to Website Development: Key Steps and Best Practices
If you’re running a business in this digital era, you need a website. Even if you’re operating a brick-and-mortar establishment, a website is the best way for new customers to find you and start buying your products (both in-store and online).
TikTok Launches Guide With Insights on How to Sell More in the 2023 Holiday Season
Has your Marketing team already started planning for the end of year festivities? Calm down, I know, it’s still June. But if Christmas is a time that warms the sales of your business, the time has come to prepare — and TikTok knows it well. The media application has just released the 2023 Holiday Marketing […]
What Are the 5 Ps of Marketing? Core Principles to Build Your Strategy
The 5 P’s of marketing – Product, Price, Promotion, Place, and People – are a framework that helps guide marketing strategies and keep marketers focused on the right things. Let’s take a deep dive into their importance for your brand.
How to Use AI to Boost Your Email Marketing Campaigns
In this insightful guide, we’ll explore how artificial intelligence can revolutionize your email marketing strategy. From automation and personalization to optimizing content and analyzing performance, uncover the key techniques that will enhance your open rates, click-through rates, and overall subscriber engagement.
Animated Infographics: An Innovative Way to Engage Your Audience
In this article, you will find information on what are animated infographics, their benefits, and how to start investing in them.
Instagram CEO Comments On How The Platform’s Feed, Reels and Stories Algorithm Works
Instagram CEO Adam Mosseri published on the social network’s blog and in a video on his personal account, updates and an overview of how algorithms work on Instagram, which can help us better understand how to optimize the results and reach of content in the app’s feed, and also in Stories and Reels. Mosseri shared […]
Content Mastery: Elevating Your Digital Marketing Strategy with 13 Traffic-Generating Web Content Types
Traffic-generating web content is an essential part of your digital marketing strategy today. Creating content to attract your target audience, however, takes effort, including precise planning, keyword research, and exceptional writing skills.
The Digital Marketing Job Market Is Hot And Needs Specialists. Learn How You Can Stand Out!
The market is hot for Marketing professionals right now. A survey conducted by ManpowerGroup found that the shortage of skilled labor reached 75% worldwide. Among the main areas demanding talent are technology, sales and, guess what… Marketing. Companies and brands are looking for talent in Marketing, and the professional who is best prepared for this […]
Twitter Launches Integrity Update in Community Notes to Tackle the Viral Spread of Fake Images
After some famous cases of false images going viral on the web, last May 30th, Twitter launched a new update on Community Notes, their program to stimulate users to collaborate through notes in the tweets, adding integrity information in shared posts, and keeping people well informed. Before, let’s have a quick look at what is […]
Brand Architecture: What It Is And How We Do It At Rock Content
You know that iMac, iPhone, iPad and iCloud are part of the same family of products and services, right? And, maybe not everyone knows, but the Oreo cookie, Trident gum, the Halls bullet and Milka chocolate are also from the same manufacturer. Okay, but why am I telling you all this? First, because the same […]