Content Marketing vs. Native Advertising: How Are They Different?

As more brands are putting their resources into native advertising, which consists of long-form articles related to their product or industry, it’s becoming harder to differentiate it from content marketing. Nevertheless, there are distinct definitions between content marketing and native advertising, and you can explore them right here.

Contently Alternatives: 5 Ways To Outsource Content

If you want the best freelance writer for your business, Contently may be one of the more well-known options, but is it the best? There are actually quite a few alternatives, including WriterAccess, TextBroker, and Freelancer.com. Exploring other content delivery sites can help your business thrive.

How to Build a Product Marketing Strategy in 2024

While business owners might think their newest product is the latest in innovation, it’s an unfortunate reality that competition continues to be stiff, with approximately 30,000 products launched every year. With thousands of products to compete with, it’s vital for companies to understand how to market their products to boost sales, improve branding, and gain a loyal […]

5 Types Of Localization Services That Can Help Your Business

If you’re looking to expand your brand into new countries and markets, you need localization services to connect with potential customers from around the globe. These services can enhance your website, social media presence, and more, so it helps to find the best service provider available.

Content Creation for B2C: Easiest Steps

Creating and distributing relevant content is essential for B2C companies to build brand awareness, generate leads, and boost conversions. Understanding the difference between B2C and B2B marketing, identifying the target audience, developing a content strategy, leveraging user-generated content, and utilizing storytelling techniques are all critical for creating high-quality B2C content.