Check Out Best Practices to Improve Your Email Deliverability
Email deliverability is all about getting your emails in your recipients’ inbox folder — exactly what you want if you are looking for successful marketing campaigns.
Why Your Digital Marketing Strategy Needs a Storyboard
You already know that videos are a very relevant part of a Digital Marketing strategy, right? Studies show that 72% of consumers prefer to watch a video to learn about a service or product instead of reading a text. For the coming years, it is expected that 80% of all online traffic will focus on videos. And the […]
Tinder Ads Help Your Brand Grow and Connect with Audiences
Tinder Ads provide brands with a unique opportunity to target a large user base in a fun and interactive way. Using Tinder Ads can help you reach specific groups of your target audience who spend time on online dating apps more than on other social media platforms.
What Does Embedding a Video Mean? Your Complete Guide
Embedding videos helps keep visitors on your page and expands how you’re able to deliver informative and engaging content.
What is CTOR & How Do You Improve It?
By comparing the number of unique clicks to unique opens, the click-to-open rate shows if your emails are good enough to engage readers.
What is Behavioral Marketing and How Can it Help You?
Successful marketing is all about crafting the right message and delivering it to precisely the right target audience. Behavioral marketing can take the guesswork out of figuring out who that audience might be to the tune of terrific results. Here’s what it’s all about.
Digital Marketing for Financial Services: A Complete Guide for Companies and Advisors
Financial services marketing is a specialist area within the broad content marketing field. So, you may have to adapt your marketing strategies accordingly to fit the discerning needs of your financial services customers. Here’s what you need to know to get it right.
Are VTubers a Marketing Trend that Will Impact Video Content Creation?
Whether you’re a marketing professional or an avid YouTube watcher, you’ve no doubt noticed a recent uptick in videos starring animated avatars or cartoons instead of flesh-and-blood people. They’re VTubers, and they just may be the future of content creation as we know it. Here’s what you need to know to stay ahead of the game.
Is Affiliate Marketing Worth it? Should you Include it in Your 2023 Campaign?
For a long time, affiliate marketing seemed like a natural go-to strategy for making money online. But times change, and so do consumers. So is affiliate marketing still worth it in 2023, or are you better off focusing your energy elsewhere? Here’s what you need to know to make an informed decision.
Inbound Marketing for Financial Services: A Path to Attract Long-lasting Customers
Inbound marketing provides financial institutions with tactics that will bring in long-lasting customers without the heavy costs and uncertainty associated with outbound marketing.